CoinDCX Case Study

About the platform-

CoinDCX is India’s most valued Crypto Investment App. Their exchange is built with user experience and security in mind. They provide users with single-point access to a diverse suite of crypto- based financial products and services that are backed by security processes and insurance.

Industry

Crypto Investment App

Target Audience

GenZ & Millenia

The Campaign Design

Campaign Objective

As India’s most valued crypto company, CoinDcx’s expertise in products like Buy/Sell, Learn, CIP, Earn, Futures, Margins etc were leveraged in this campaign.

Platform Leveraged
YouTube

Influencer Genre
Finance, Education, Infotainment, Politics, Defence

Content Topics
Online shopping and Entrepreneurship


Challenges Faced

Content Map

CoinDCX is trusted by 1.3+ crore users & has 200+ coins listed. They have solved numerous problems faced by the Indian crypto community with solutions around crypto investing, crypto trading & crypto literacy.

For this campaign, we collaborated with creators from different niches. With creators from different genres like vlogs and lifestyle, we are happy and proud to announce that we were able to take the company’s vision to people.

197.5M+

Total Reach

1.2M+

Total Likes

36.5M+

Total views

30

Total Videos

The Campaign Assets

Let’s Influence Together!

Our efficient and effective influencer marketing campaigns help as a catalyst in your digital marketing strategy. We are able to considerably reduce user acquisition costs by targeting the right audience and reaching them through trusted influencers.

Additionally, our campaigns can improve user retention by creating engaging and relevant content that resonates with the target audience. This can lead to increased brand loyalty and advocacy, resulting in long-term benefits for your brand. Our team of experts work closely with clients to develop a customized campaign that aligns with their goals and objectives, and delivers measurable results.

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